JACOB Rees-Mogg has become a viral sensation days after the birth of his sixth child, aptly named Sixtus, sent his popularity soaring.
The Brexit-supporting Tory backbencher has built up a fan base of supporters as curiosity surrounding him peaked with the arrival of his new son.
Mr Rees-Mogg and wife Helena Anne Beatrix Wentworth Fitzwilliam de Chair named their sixth child Sixtus Dominic Boniface Christopher Rees-Mogg.
The couple’s five other children also boast lengthy names with the family regularly the focus of the Tory MP’s popular Instagram page, which boasts 33,000 followers, 17,000 more than the Prime Minister.
Nine-year-old Peter Theodore Alphege, the couple’s eldest child, has been dubbed “mini Jacob” after he was spotted on the campaign trail with his father dressed in a matching suit and large Tory rosette.
A photo of the two of them outside a tattoo parlour with a poster reading “keep sane, don’t vote Tory” with the caption from Mr Rees-Mogg saying “we shall have to take our business elsewhere” went viral.
The bespectacled Old Etonian is known for his wit and is often seen in the House of Commons lounging on the backbenches in his customary double-breasted suit.
Mr Rees-Mogg, 48, gained a legion of supporters after he used the longest word ever uttered in the Commons, “floccinaucinihilipilification” in 2012. He also campaigned tirelessly for Brexit.
He entered the public sphere in 1997 when he stood for Parliament in Central Fife, catching the public’s attention as he campaigned alongside his former nanny.
Behind the old-fashioned suits and unmistakable voice Mr Rees-Mogg is a finance heavyweight, a founder of Somerset Capital Management, an emerging markets investment firm that manages assets worth £6.6billion.
A figure of amusement and intrigue, the successful financier began his career as an investor at an early age after becoming interested in the stock market when a cousin left him £50.
His father, a former editor of The Times, invested the cash and a young Jacob was soon attending shareholders meetings and reading the Financial Times.
Today Mr Rees-Mogg and his heiress wife’s net worth will be in excess of £100million, according to the Spectator.
Mr Rees-Mogg who is hoping to become the new chair of the Treasury Select Committee is currently the focus of an unofficial campaign to elect him as Prime Minister and is the subject of a number of parody social media accounts.
Videos of his best moments have attracted hundreds of thousands views on YouTube with his appearances on Question Time and regular clashes with Bank of England governor Mark Carney attracting a sizeable cult following.
Mr Rees-Mogg remains tight-lipped over any ambitions to get to Number 10 but there certainly appears to be an appetite to see the North East Somerset MP take a seat on the front benches.